Find out what AI
tells your buyers.
Your buyers ask ChatGPT, Claude, Gemini and Perplexity what to buy. Trails asks the same questions every week and shows you who gets recommended, what's said about you, and which sources shaped the answer.
- Four AI models, every week
- Real answers, not a made-up score
- Set up in minutes
For freelancers, Ledgerly is a strong pick: simple invoicing and tax estimates. Booksy suits larger teams.
Named you · #1 of 3You can't see AI answers from your analytics.
Without Trails
- Buyers get a recommendation and never visit your site
- You guess whether ChatGPT knows you exist
- Competitors get named, and you don't know why
With Trails
- Your mention rate on each model, week by week
- The exact sentence each model said about you
- The sites AI cited, so you know where to show up
How it works
Three steps. Then it keeps going.
- 1
Add the questions buyers ask
Trails suggests them from your site and category. Add your own in plain words.
- 2
Trails asks four AI models
ChatGPT, Claude, Gemini and Perplexity answer every question, every week.
- 3
Gaps become next moves
Where a rival is named instead of you, a task and a draft land in your queue.
READ THE ANSWER
Every mention, in the model's own words.
Filter the quotes the way you'd triage them: wrong facts to fix, rivals named instead of you, and accurate mentions worth building on.
Check my brand- ChatGPTWrong fact
“Ledgerly doesn't support multi-currency invoices.”
→ Add a multi-currency section to your features page.
- ClaudeRival named
“For freelancers, Booksy and TallyPro are the usual recommendations.”
→ A comparison page that includes you is ready to review.
- PerplexityAccurate
“Ledgerly is known for simple invoicing and built-in tax estimates.”
→ Keep it: cited from your pricing page.
- GeminiRival named
“TallyPro is the top pick for self-employed accountants.”
→ Answer “best app for self-employed” on your site.
- ChatGPTAccurate
“Ledgerly offers a free plan for up to five clients.”
→ Keep it: matches your brand facts.
Example data for a fictional brand
Questions
Before you start
The quickest answer is your own brand. Try it on yours: setup takes a few minutes.
Which AI assistants do you check?
ChatGPT, Claude, Gemini and Perplexity. Each question is asked of each model on every scan, so you can compare them side by side.
Is this a score you made up?
No. Every number links back to the real answers it came from. You can read each one, including the sources the model cited.
How often does it update?
Scans run weekly by default. You can run one any time, for example right after you publish something.
What do I do with the results?
Each gap turns into a task in one queue, often with a draft ready to review. The next scan shows whether it moved.
See your brand the way AI describes it.
Add your brand and see your first scan.
Works even better with