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GOOGLE SEARCH × GOOGLE ANALYTICS

Grow from the pages
Google already likes.

Most growth hides in pages that already rank on page two, or show up without getting clicked. Trails joins your Search Console and Google Analytics page by page and ranks what to fix first.

Build my growth plan See how it works
  • Read-only Google access
  • Your own numbers only, no forecasts
  • Works with any site
Growth plan · within reachLedgerly ⌄
Searches that see you0
Clicks within reach+0
Page#20Top of Google →
/invoice-templates#14Ranking push
/freelance-tax-guide#9Listing fix
/pricing#11Ranking push
/vs-booksy#17Sells well

Pages on page two of Google, ranked by what they're missing.

Example data · illustrative view

Two Google tools, and neither tells you what to do.

Without Trails

  • Search Console shows searches but not sales
  • Analytics shows sales but not searches
  • You export spreadsheets and still guess

With Trails

  • Every page with its searches, clicks and conversions
  • The searches you appear for but don't get clicked
  • One ranked list of plays, measured on your data

How it works

Three steps. Then it keeps going.

  1. 1

    Connect Google in two clicks

    Read-only access to Search Console and Google Analytics 4. Nothing is changed on your site.

  2. 2

    Trails joins them page by page

    Searches, positions, clicks, engaged visits and conversions, side by side.

  3. 3

    Work the ranked plays

    Pushes for pages just off the top, listing fixes for searches without clicks, and the pages that sell.

WITHIN REACH

Three kinds of win, ranked by what they're missing.

Switch between them to see the pages Trails would work on first. Every number comes from your own Search Console and Analytics, over the same window.

Build my growth plan
PagePositionSearchesNext step
/invoice-templates#119,840Add a templates comparison
/pricing#94,120Answer the top 3 questions
/vs-booksy#142,310Link from your homepage

Example data · in Trails, every number is your own Search Console and Analytics, same window

Questions

Before you start

The quickest answer is your own brand. Try it on yours: setup takes a few minutes.

Do you change anything in my Google accounts?

No. Trails asks for read-only access and uses it only to build your brand's dashboards and plans.

Do I need both Search Console and Analytics?

Search Console alone gives you searches and rankings. Adding Analytics shows which pages turn visits into customers.

Are these forecasts?

No. Trails shows your measured numbers only: what your pages got, and what similar positions on your own site get.

How fresh is the data?

It syncs from Google regularly, and you can refresh it whenever you like.

Find the growth you already earned.

Connect Google and see your plan.

Build my growth plan See pricing

Works even better with

Content studioBriefs, topic plans and drafts from real searches.Search intelligenceThemes, rankings, competitors and backlinks.Community signalsListen to conversations in your category.